Thursday, July 7, 2011

Lytro Release Date

[caption id="attachment_356" align="aligncenter" width="590" caption="What is your wish?"][/caption]
The much anticipated release date for the Lytro camera is......drum roll please. Well first let me tell you what I discovered from a CNet Video interview with Ren Ng the founder of Lytro. Mr. Ng's interview was cryptic to say the least. However here are some of the key points Ren discussed.

The Lytro camera will be
- a mass consumer market camera much like a point and shoot
- selling for a few hundred dollars. Or "competitively priced" as Mr. Ng stated
- no shutter lag or having to focus
- yes you can do long exposures
- the "Living Image" file resolution will be the equivalent to that of a
Nikon or Canon consumer camera outputs.
So that will be anywhere between 10 - 20 mb's.
My Nikon P7000 puts out a 19mb file. That is more than enough.
- Lytro's image file will be it's own file format.
- the software technology will be able to be applied to video.
- currently the technology is retro capable... they had a 3 yr old Lytro image that they were able to apply the current software to in their testing.

The last thing that Ren stated in the interview is that the Lytro camera will be hologram capable and they are already developing that feature. Hologram!!! Cool.

So back to the release date, Ren stated that the Lytro camera will be available before the end of 2011

I predict that the camera will come out in October of 2011 just in time for the NY Photo Expo and of course the holiday season shoppers.

Earlier Lytro post.


  1. [...] ready. The Lytro Camera release is fast approaching. As I stated in a post in July I believe the release date will be later this month. [...]

  2. [...] I’m off on the release date for LYTRO, here is my previous post. I’ll admit it, I can’t be right all the time. [...]