Monday, August 15, 2011

Newcastle Brown Ale: Shadow Art Installation

San Diego based agency Vitro created this shadow art installation using 3000 real-life Newcastle Brown Ale bottle caps. This video shows how the two New York shadow artists created this large scale public art piece. The 28 square foot shadow sculpture displays as an unusual looking billboard by day but transforms by night to reveal this striking image.

A brilliant use of light and shadow. Sometimes a simple effect is the best visual.

via Newcastle Brown Ale: Shadow Art Installation | Digital Buzz Blog.
Spencer Gordon, Commercial New York Photographer, Filmmaker

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