Saturday, January 3, 2015

How to WIN a Photography Contest

[caption id="attachment_3531" align="alignleft" width="400"]Blow Up Hollywood Blow Up Hollywood[/caption]

How many times have you entered a photography contest and wondered why you did not win? Many… right.


Of course you worked hard on the image you created. From concept to pre-production from shoot day to post-production. Your friends and colleagues agree even complimented you on a successfully striking image. Perhaps even encouraged you to submit the photograph into a contest.

Photography contests let me just say there are many contests out there to enter. BE selective in the photography contests you submit your prize image to. "How do I know which contest is right for me?"

Here are some photography contest tips:
1. Look at the judges for the contest. Are they professional and currently in the creative world.
2. The company hosting the photography contest is a reputable one.
3. Quality sponsors are affiliated with the contest.
4. Obviously submit your image to it's appropriate category.
5. Be aware of the contest's usage rights of your image.

Photography contests can be a great way to be recognized & acknowledged in the photography community.

The last thing I'd like to leave you with about photography contests.  Once you submit an image let go of all expectations.  Art is subjective BUT never let that stop you from creating and image you are proud to show the world.

Thank you DUGGAL for selecting my image for 1st place in the 2014 Portrait Photography Contest.  This shot is of the lead singer Steve Messina of Blow Up Hollywood.

Finally I'd like to acknowledge and congratulate the five runner ups:

Monday, September 22, 2014

Secret Celebrity

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Ha!!! You may have thought this was a ploy to get you to click on this post about a celebrity.  Nope.  We just finished a clean sophisticated website for a Licensing / Trading company called Secret Celebrity.  Take a look at Secret Celebrity's website

Secret Celebrity Licensing develops, manufactures and sells home décor products in various categories such as lighting, scented candles, home accents as in decorative pillows, throws and storage, holiday decoration as in tree skirts, ornaments and stockings, and tabletop essentials that include runners, napkins, napkin rings and placemats.  These categories are designed by leading design professionals bringing stylish, sophisticated and elegant collections to market via licensing agreements.  Our existing portfolio includes the brands KIM SEYBERT Living and CELERIE by Celerie Kemble.


"Our products are created with a unique point of view.  It is branded to offer value and sophistication that are tuned to the consumer mood.  We aim to follow the behavior… lead the thinking with our designers… and ultimately capture the heart." - Secret Celebrity


Listening to Secret Celebrities needs... a clean, sophisticated website focused on the products they manufacture is what we delivered.  Yes, tooting our own website creating horn they love their new website!  In addition because they were under a tight deadline we had the site up an running in 3 days.  Fast right!  Now that Secret Celebrity has worked with our team they are hiring us to do the professional photography for the next group of home goods.

Oh you didn't know my team creates websites too?  We are visual solution specialists providing photography, video and website solutions.

Wednesday, June 18, 2014

4 Minutes To Get The Shot


When I got the call from Alon Nechushtan I knew it was gonna be another "gorilla style" photography challenge.  Alon is a jazz pianist and this particular shoot he needed himself photographed with his quartet.  However here's the parameters of the shoot.
1. Has to be done close to the Harmonie Club

See Alon wanted the photo to done outside. Why? Because the Harmonie Club was not going to allow him to take the photograph in the event space. Google Maps street view is great for location scouting. Alon suggested we could go to Central Park but we quickly ruled that out because of the time constraint. In Google Maps I look directly across the street from the Harmonie Club to notice this beautiful iron gate for the Metropolitan Club. Perfect it's not just some plain wall. The gate is ornate. Behind the gate is a large courtyard and the classic building architecture that will assist with the depth of the shot.
2. We only have 15 mins to take the picture.

The time was 5:15pm of course at the height of rush hour. The sidewalk is a river of pedestrians and the street is congested with cars and buses. All of which are honking their horn at some point, typical in New York. Most of the band had arrived early and were ready. We had congregated off to the side and not on the property of the Metropolitan Club. That still raised the suspicions of the guard / doorman who kept poking his head out of the other gated entrance to see what this collective of guys dressed in black were up to. Still waiting on the drummer who apparently was stuck in traffic just a couple of blocks away. He can't just get out of the cab and walk either he has his entire drum kit with him for the gig. So we wait.

The musicians reminisced about their busking days on the streets of New York. They laughed as they swapped their stories. It was intriguing listening to the saxophonist state that that's how he literally earned his rent money.

At 5:45 the musicians need to be inside the venue to set up for the event. Finally at 5:35 the drummer arrives. I quickly go over again with the quartet their positions. 5:36 places everybody!!!!

It's GO time. I begin to shoot between the commuters as they walk by I was actually impressed that some NY'ers actually walked around or even stopped to not interrupt our shoot. In addition the buses / traffic were almost grazing my back I could feel the intensity of rush hour. The width of the sidewalk was as far as I can get back from the jazz musicians. Even with my 24mm ƒ2.8 it felt tight to compose the shot to incorporate the detail of the iron gate.  Using a Nikon SB900 flash a on light stand fired remotely with Pocket Wizards I banged out only 26 shots of the band members in various situations.  There is no time to test lighting while the subjects are in place. The key is getting the correct lighting ratio between ambient and strobe. So just before I begin to shoot I take one ambient shot of the scene then adjust my strobe to be 1.3 stops less than my camera's ƒ stop.  I want the shot to have a natural blend between artificial and daylight. After 4 minutes I knew I had the shot.  The musicians pack up cross the street, they are on time to set up for the gig.  Mission accomplished!

[gallery type="rectangular" ids="3760"]

 

Friday, April 25, 2014

Official Music Video for Blow Up Hollywood - "Five"


Official music video for Blow Up Hollywood - "Five"
www.blowuphollywood.com

Film & Edit by Spencer Gordon
www.spencergordon.com
212-369-7154

This music video was 2 years in the making. Why so long? Blow Up Hollywood was in no rush and Steve Messina the lead singer was determined to have a video he loved. "Five" is part of their album called Blue Sky Blond which is officially releasing in the next couple of weeks in 2014.

The imagery concept originated with a sweet little 5 yr old girl. We filmed a day and a life of this playful girl letting her be… her. As Steve and I worked through the editing process I asked him about the meaning of the lyrics. The song is about the reflections of an adult looking back at their life and remembering what it was like when they were 5 years old. That's when I pitched the idea of filmming Milana Naumenko as the adult version of the young child.

Using this new footage in the edit I overlapped these two lives to co-exist in a past and present concept. The great thing about working with Steve is he really let's you develop the imagery. I've always liked working in an abstract way. There are no restrictions. Many of times when shooting for corporate clients there is a script to follow and of course there is a purpose for that type of video. Working in a non-linear way pushes the creative side of my filmmaking process.

In need of a promotional video for your company or a music video for your band?


Contact Spencer Gordon. Let's create.

Friday, April 18, 2014

FREE Friday Photography | Video

FREE Friday Photography | Video!!!!! You've read that right you don't need your eyes checked.

What is it? Free Friday is once a month "give back day" by Spencer Gordon where he is waiving his photography or video fee to help out a creative project that needs professional quality imagery.

Why are you doing this offer? Ultimately it's to help out those who need professional visual solutions but can't afford it. As a photographer - filmmaker Gordon hears disappointed stories all the time when someone uses a 'friend' or an 'aspiring photographer' to create their imagery. "Ugh it pains me!  You have one chance to grab someone's attention and make an impression. Your imagery is that opportunity." says Spencer.  In addition this is Spencer's way of giving back to the community.

Where does the shoot take place? At Spencer's studio in the heart of DUMBO in Brooklyn, NY. Or on location depending on the production and concept of the shoot.

How do I get my project selected?* Are you a small business, musician or creative? Here are the various categories that will be considered:  conceptual, music video, promotional video, still-life, product shot, lifestyle portrait, food… and more. Contact Spencer via email
spencer@spencergordon.com
 briefly outlining your creative project / idea.

Samples of past projects:


Conceptual Photography:  This was shot for a scientist who was submitting a research study about "corn gas" as a source of fuel.

Spencer Gordon - Corn Gas
Promotional video:  A specialty store dealing in French vintage furniture wanted to create something fun to catch potential client's attention.



Fashion Photography:  Unique and one of kind tops created by a new designer's for their website.

Spencer Gordon - Milana - Lucy Frend

 

Still-life Photography:  A menswear accessory and home retail shop creating a Father's Day promo.

Spencer Gordon - Modern Anthology Still Life

Contact Spencer today. Come on let's create something!


*Projects are subject to limitations.  Full details are available as per creative project that is presented.

Wednesday, March 26, 2014

Mom & Pop Shop Series – Atomic Passion

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Don't be scared of the squirrels guarding the entrance to this "Atomic" vintage store.  Originally opening their doors selling furniture over 16 years ago then transforming into an eclectic vintage store filled with clothes, shoes, fashion accessories and unique chachkas.

Immediately upon walking down the few steps past the furry tailed sentries you step back in time.  I defy you to look around and not come across something there that will spark a memory from your own life.  From toys I played with as a kid to the style of clothes I wore in the 70's & 80's. There was familiarity with the objects and oddly I felt at home in the space.

Justin, one of the owners,  who sits behind a centrally located desk in the store has a knack for discovering these pieces from your time capsule.  Whether it's at a garage sale or vacationing, his eye is on the constant prowl for a new or old addition to his store.

"Vintage stores have come and gone here in the lower eastside over the years." Justin tells me.  What makes this one special...... maybe it's the 8 horseshoes hung over the door.  Well sadly apparently not... Atomic Passion is no longer in business. I photographed this store in March of 2008, not long ago I happened to be walking down the street and noticed the squirrel figurines. I hope that Justin has moved on to bigger and better things.

The purpose of this Mom & Pop series is to document these unique businesses and the owners. We are on a completely different business model path with online retailers. The brick and mortar franchises who are able to afford the exorbitant commercial rents, that's great for the landlord. However the overhead of commercial rent is financially strangling the individual business owner. As these Mom & Pop shops get pushed out of existence we become blind to the fact that we live and homogenized business model. The next time you go to a mall or a shopping area take a good look around. I think you'll notice the same shops over and over and over no matter where you are in America.

"Support your local businesses."


Stay tuned I have more of these Mom & Pop Shop stories on the way.

Tuesday, March 11, 2014

Studio LIghting Tutorial


The above video is a studio photography lighting tutorial using 3 strobe heads.

This tutorial will demonstrate a lighting technique using a soft bank to light a model. 2 bare heads to light the seamless paper to obtain a clean white background.

A solid yet simple lighting set up that can be used to shoot portraits, corporate portraits, catalog style fashion shots and even product shots.

Quick tip: Lighting power outputs - the bare heads pointing to the background where splitting 1/2 power. The soft bank was at full power.

Sample shot from the shoot below.

Saturday, December 14, 2013

The Beauty Beyond Death

When we think of death it conjures up all kinds of emotions and feelings.  The loss of a friend or family member even a beloved pet are the most common recollections obviously.  Death is usually not associated with Beauty is it?


Dead Pigeon - ©Spencer Gordon


I was inspired to start this "Death " series after completing a job for Barefoot Wines in Asbury Park, NJ.  You may be thinking what could have possibly happened on the job that was so morbid.  In fact it was quite the opposite.  The short story is I was documenting Barefoot Wine's beach clean up  event.  They organize a bunch of volunteers to help clean up the beaches and then afterwards Barefoot Wines puts on a concert for the volunteers.  This concert had Gavin DeGraw, Joss Stone, The Cold War Kids and Mason Jennings….. shoot I said I'd kept this short.  Anyway the night before the beach clean up was an intense hurricane.  When the morning came I went out into the gray cold day to document the 'before' situation of the beach.  Over by a jetty in the flat wet sand I noticed and unusual object. Obviously not a man made piece of trash as I'm hovering taking in this out of place creature. A lone pelican was partially embedded in the cold smooth salt soaked sand with it's wings spread out creating the shape of a "W".  At first I was repulsed due to just thought of death. Then a saddened emotion came over me for the pelican because it must have struggled so hard to try to reach safety before exhaustion got the best of him finally succumbing to the hurricane's winds. I stood in silence just staring almost frozen in time until a gentle bit a of a wave washed over the Pelican snapping me out of my mesmerized state. Finally I noticed how beautiful the Pelican looked against the rich brown sand. The feathers of the bird were multiple hues of brown that complimented the Pelican's final resting spot in the saturated earth tone sand.



[gallery type="rectangular" ids="3335,3333,3338,3332,3336,3337,3334"]

Once back in NY I kept stumbling upon dead rats, pigeons and mice.  When photographing each scene I generally do one shot directly above the subject.  Sometimes the elements in the street adds to the graphic nature of the image.  I do take photographs from various angles as well never manipulating the arrangement of the dead animal. Although others there before me may have laid a flower next to the deceased.  One time walking down a busy street in New York I noticed someone had laid their parakeet on the step in front of their shop.   The shop person even maid a little tomb stone with R.I.P. Larry.  As if to let the neighborhood know of Larry's wake.

In addition I even take video.  Why?  Because there are usually flies and ants working diligently on the decomposing carcass.  Or the wind is blowing the feathers ever so gently and that does not translate in still photographs.

I regretfully did not photograph two animals this year.  One was a cat by the side of the road. I realized that as the animal gets closer to a familiarity it is harder to document the death.  I can't imagine what I'll do when I find a dog.  I'm such a huge dog lover.  Saying that though my artist friend Ruben Marroquin and I were talking about the cat situation and I told him I felt horrible.  Ruben says to me… "Yes it is a sad situation. But taking the photo immortalizes the animal giving them an extended existence in the art."  Which made me feel better and gave me a new purpose to photograph the dead animals.  The second animal that I missed photographing was while I was in Denver, Co.  We were traveling down the highway and traffic slowed to about 40 mph.  In between two lanes almost as if he was taking a nap was a young black bear.  He obviously had been struck by a vehicle which gashed his side and literally removed a vital organ as if it had been surgically removed.  This pink bear part laid just a few feet away.  I did not photograph the bear due to the dangerous situation.  There was no place to pull off on the mountain road and if I had tried I may have ended up just like that bear.  I just remember so well how shiny and luxurious the black bear's fur looked in the full sunlight.  The hair shifted softly side to side with each passing car swerving to miss hitting the bear yet another time.

As I shoot the Death series the beauty stands out more and more.  The detail in the feathers, the graphic contrast of the fresh meat against the dark pavement, the colors of the fur working with the elements of city street markings.  The beauty is there in every photograph I see it now, I just had to look past the death.

```````````

Spencer Gordon has built quite a collection of the "Beauty Beyond Death" and is currently working on a gallery show to present this body of work.

Contact Spencer today if your gallery may be interested in exhibiting this artwork.

Tuesday, September 24, 2013

Desks For Rent In A Creative Loft | DUMBO NY

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 Click on an image to enlarge.



We're a group of creatives sharing a great 2500 sq. ft. loft in the heart of DUMBO.
We have desks to rent.

 Please contact



Friko at 917-373-4908 or email friko@chaco.cc
Spencer at 212-369-7154 or email spencer@spencergordon.com
for more information.

$450 per desk per month includes:
- hi-speed business class internet
- electricity
- heat / ac
- weekly cleaning service
- Poland Springs water service
- shared conference room
- use of client lounge area
- 24 hr access


$950 for the private office.
Available starting Dec 1st
- all the above plus
- hard wire internet
- private phone line available. *Phone service is not included
- unfurnished
- 1 to 3 persons in the private office
- perfect edit suite / programers / designers ( no windows )



Contact us today!


 

Panoramic of loft area.




[caption id="attachment_2566" align="aligncenter" width="570"]Desks to rent in DUMBO Panoramic of office space with desks to rent.[/caption]

This loft is located at 68 Jay Street, Brooklyn NY. 11201

DUMBO is an ultra-hip neighborhood rooted in a historic past. DUMBO’s converted industrial warehouses and vintage loft spaces redefine the meaning of chic, and its inspiring Brooklyn Bridge and Manhattan skyline views remain unmatched. This neighborhood tempers its trendy shops and bars with manicured waterfront green spaces and historic enclaves—Vinegar Hill’s cobblestone streets return visitors to Brooklyn's days of yore.

The area has emerged as one of New York City's premier arts districts, with a cluster of for-profit art galleries such as the Klompching Gallery and such not-for-profit institutions as the St. Ann's Warehouse and the A.I.R. Gallery. Chef Jacques Torres opened a chocolate factory in Dumbo in December 2000.[5] Other culinary businesses in the area include Grimaldi's, the Brooklyn Ice Cream Factory, and the The River Café. All of these businesses cluster in Fulton Landing, which is also home to Bargemusic, a floating venue for classical music. The first public space in the neighborhood was Fulton Ferry, followed by Empire-Fulton Ferry State Park. Brooklyn Bridge Park, a joint state/city venture presently under development, was launched in 2006.

Monday, June 10, 2013

2013 PDN The Look Photo Contest

Still Life | Modern Anthology | Spencer Gordon
I've entered a photo contest in PDN ( Photo District News ) called The Look.  Looking to collect votes for the People's Choice Awards

VOTE here for my shot in the People's Choice Awards.

This still life was a collaboration with Modern Anthology.  One night after the shop closed John and I cracked open a couple of beers and played with all the visual goodies to create this image. I love this store.  I could move in.  John and Becca do such a great job with the treatment of the store's branding.  When you walk into the shop it's not an obvious mens lifestyle retail store.  You feel like you've walked into someone's home.

The premise of the still life was to create a shot with a warm and inviting feeling.  Showing off the merchandise of the store without it being blatantly in your face this is what we sell.


Modern Anthology's original DUMBO outpost offers a unique and curated selection of vintage furniture, home and personal accessories, and well-crafted clothing geared towards a masculine lifestyle. We like to view the shop as a retail experiment in progress. It's a space where we can showcase our particular brand of design aesthetics and ultimately use as a launching-pad for our ideas and the many products that we discover along the way.



Our flagship shop also serves as a home-base for the architects, filmmakers, interior designers, graphic and product designers with a common passion for story-telling through experiential design that we collaborate with through Modern Anthology's creative studio.



For more information about the photo contest click on the link below.

2013 PDN The Look Photo Contest.

Wednesday, May 29, 2013

Governor Christie Breaks Guinness World Record

[photoshelter-img i_id="I0000bEVyWQY_NvY" buy="1" caption=" (Governor Christie holds the Guinness World Record Certificate)" width="600" height="418"]As the Guinness World Record official starts his GPS unit to measure the longest ribbon for a ceremonial ribbon cutting the weather is looming with threat of a down pour of rain. It's Memorial Day and despite the ominous weather outlook the holiday beach goers are out in full support of the opening of the New Jersey shore. Governor Chris Christie cut the Guinness World Record breaking 5.3 mile longest ribbon cutting signifying the start of a renewed summer season. [photoshelter-img i_id="I0000gI5ssVwgD34" buy="1" caption=" (Governor Christie cutting the worlds longest ribbon)" width="600" height="418"]

Seaside Heights was devastated by Hurricane Sandy and the community is working feverishly to reopen for the vitality of the New Jersey economy. The Jersey Shore generates approximately $40 billion dollars worth of revenue for the state. [photoshelter-img i_id="I0000tuWzPkoAb30" buy="1" caption=" (Funtown Pier in Seaside Heights washed away by Hurricane Sandy)" width="600" height="418"]

The Memorial Day festivities, despite the cold damp weather, drew 800 volunteers to hold the ribbon for the Today Show where Governor Christie cut the official Guinness World Record breaking longest ribbon.  Follow up by a live performance from the band FUN. [photoshelter-img i_id="I0000IIJ1H8pbAlM" buy="1" caption=" (FUN performs on the Today Show. Nate Ruess & Jack Antonoff )" width="600" height="418"]

The slideshow below shows all 412 images from the event plus the Guinness World Records official inspecting the ribbon to verify it's integrity.  Or go directly to the proof site by clicking on http://spencergordon.photoshelter.com/gallery/Seaside-Heights-Stronger-Than-The-Storm/G0000SNMoXwF0xTM  

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Tuesday, March 5, 2013

Emulsion Transfer Process - A Special Artist's Portfolio

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Once upon a time in a land before digital photography there was this material called polaroid. The perfect media to create emulsion transfers.

Just the other week I saw a post on Facebook by, Hannah Rosenberg, an artist I had worked with in the mid the 90's. She had found in storage a metal portfolio using emulsion transfers we had created. I photographed the wire metal sculpture chairs with a 4 x 5 Speed Graphic, which I still have and use. I shot using Type 59 polaroid, if my memory serves me correct. Then we took the 4 x 5 polaroids and transferred the polaroid emulsion onto metal sheets which then Hannah bound together to make a metal portfolio. The transfer process worked beautifully to highlight and emphasize these unique miniature chair sculptures. I'm amazed at how well the transfers have held up over the years.

Hannah Rosenberg is a highly multi talented artist. Hannah has always had a love of creating “something from nothing” and working with her hands. Her first love was creating artwork from a variety of media.

Click here for more info about sculptures by Hannah Rosenberg.

Here is a step-by-step tutorial video showing the emulsion transfer process. Quite easy to do. This video was created also in the mid 90's. It would have been cool if they placed a sound track from A-Ha in the background. Hope you enjoy and get inspired to create your own works of art.

Monday, February 18, 2013

Mom & Pop Shop Series - Albanese Butcher

If only I had written down the darn address of the butcher's store, I said to myself, instead I spent 30 minutes walking around in the cold, with my camera pack on my back, zig zagging the streets looking for the joint. I was starting to think, "Maybe the guy finally went out of business", and was almost ready to give up when I spotted the store front. Notice the patriotic banner over the front door, looks like it's been there since the Grand Opening!
Albanese Butcher 001

Walking into the store is like being time warped back to the 50's. Except for the meat... I hope! Everything in the place is original. On the right side of the store are the scales to weigh the meat. There is a single refrigerator with no light when you open the door, probably because the bulb burned out 40 years ago, so you have no idea what anything is as it's so dark.
Albanese Butcher 004Albanese Butcher 002

The guys' mother ran the place until she was 97 years old. The shot to the left is a homemade poster of her when she was younger, it was used for decoration for her 90th birthday. Wonder if they had steaks for her birthday dinner?

The left side of the store is an office and what appears to be storage for the years of memorabilia. When I enter the store the owner is sitting with his feet up on some boxes in his makeshift office, which consists of a chair, a few boxes, and mountainous stacks of papers. He doesn't even look up, engrossed in how many pork chops he's sold that week perhaps. Anyway I break the ice by saying "I love your store, how long have you been in business?". He says, "Over 50 years", without looking up from his carcass stat sheet.
Albanese Butcher 003
Part of me senses this guy just doesn't want to be bothered, but I press on by telling him about the project, and all the while he is flipping through his stack of papers. At the end of my pitch I asked if it would be alright if I take some pictures.
Finally he looks over at me, his face is lifeless, I mean, no expression at all, and says "Sure."
Then he goes right back to his paperwork.
Albanese Butcher 006
The place has an eerie charm. The nostalgia of the old equipment... strange though to see on the wall a saw you could cut down a good size tree with or amputate a leg in hurry.
Albanese Butcher 007

 
 As I'm unpacking my camera I notice some pictures of an actor I knew, named Vinny Vella, taped to a cabinet. When I was an assistant photographer working on fashion jobs, Vinny drove the location van we hired. Vinny, is your typical New York maffioso type character. He told these great stories that always had me laughing. Anyway, as I wanted the butcher to warm up to me so he'd let me take his picture, I say to him, "Wow you know Vinny!" After a second or two the butcher just says "Yep." So I go on and say, "I used to work with him when he drove location vans for Star Truckers", trying to let him know that we have a mutual friend and get some interest from him. No response from the butcher.

So, I finish shooting. I'm all packed up and just about to get my back pack strapped on, when the butcher asks me in his deadpan expressionless voice "So is this going to be in a movie?".
Albanese Butcher 008

 
 
 
 
This Mom & Pop Shop photography / writing series is a project I've been working on for some time. My guidelines for the series is the shop must not be a franchise, in business for 25 plus years, family owned and operated.

Stay tuned I have several more to share from the series.

Tuesday, February 12, 2013

How To Create A Simple Music Video.



There are times when even simplicity can be stripped down to a simpler form. Is that too simple?

I work with many independent musicians to create music videos. Some want to create a linear storyline while others want an abstract visual. I enjoy both challenges however to create a music video down to it's most basic form, well let's just say this there is one question I always ask myself. "What can be taken out?" See most people want to keep adding on and adding on to try to make something better. In fact it works just the opposite. We've all heard the expression "Less is more.". The hardest thing is to create a simple yet strong visual solution.

Steve Messina of Blow Up Hollywood and I have been working together since the inception of his band close to 10 years now. Over that time I've learned about the kind of visuals he prefers. When Steve contacted me about creating a video of just him performing in his apartment my mind started solving all the obstacles. The apartment environment how to stage it so it is visually appealing, lighting, am I gonna need multiple cameras and sound quality. These are concerns to tackle and the best solution is to simplify.

Here's how I created the music video of Steve covering The Verve's "Bittersweet Symphony".

Lighting
A single Lowell Pro-light 250 watt
Placed up high to the right of the subject. The key is to feather the light off the of the subject's face towards the floor. Reason, I did not want to see the couch and to make the video have a darker vibe.

Camera
The Nikon P7000. That's right a point and shoot digital camera. Why did I use this camera when I could have used my broadcast quality Nikon D800 instead? The first thing the Nikon P7000 is light making it highly mobile. Two I like the subtle exposure adjustments that automatically are created by the camera itself.
J Rig - Nikon P7000 - Hero HD - Bogen Magic Arm - Adorama Flash Bracket

J Rig
This is an articulated arm to use as a steadicam. When you hold the camera directly you get more shake. The J Rig actually helps to reduce shake by steadying the camera because your hands are not holding the camera directly. This example shows a Go Pro on the J Rig with Nikon P7000. I did not use the Go Pro for this video. However if you want to see what a music video looks like with the full J Rig in action go to this video I made for Risa Binder.

Sound
Of course having quality sound for a musician is super important. The microphone in the shot was just not there for visual purposes but fully functional. Gordon Davies is an excellent audio engineer. Davies mixed the track after the session and provided me with the audio that I synced to the video using Final Cut Pro X Synchronizing Clip feature.

 

Want to do a music video?
Let's create.
Contact me.


 

 

Monday, January 21, 2013

Invictus Wordpress Template - How to Add a Photo



This is a quick tutorial for Invictus Wordpress template to show how to add a photo.

Spencer Gordon provides not only photography and video services he also creates websites using Wordpress. Part of the website service is also training the user to manage and maintain their own website. Spencer gives clear and easy to follow tutorials. Contact Spencer for more details about creating your website today.

Wednesday, January 16, 2013

Creating Stop Motion Animation Video with Aperture

Creating stop motion animation video with Aperture is fun and easy. "But Aperture is a digital asset management program not a video editing program." you might say. Well you're right however the slideshow feature in Aperture is a simple yet powerful tool that I used to create a stop motion animation music video. How do like them apples?
"The slideshow feature is key."

See… the slideshow feature of Aperture allows you to adjust individual images for almost any specific time you set to show a frame or group of frames. This is perfect for timing the frames of the video so the stop motion animation will move with the beat of the music. Transitions can also be used between frames which will give a different feel and effect to your video.
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"Make some popcorn and check out the presentation."

Wanna learn the details...? Watch the Keynote presentation below.


Stop Motion Animation Music Video Using Aperture Presentation from Spencer Gordon on Vimeo.

Or watch the actual presentation from the New York Apple SOHO Theatre it's in two parts. Yea YouTube only let's me upload 15mins at a time.

Part 1


Part 2


Contact Spencer for any of your photography or video needs.

He's a visual solutions specialist.

Friday, December 14, 2012

Spencer Gordon Shares Expert Aperture Tips at the Apple SOHO Store

Spencer Gordon Gives Expert Tip Using Aperture
 
Spencer Gordon will be sharing his expert tips using Aperture to create stop motion animation video.

Come to the Apple SOHO Store in New York on December 17th at 6pm.
103 Prince Street between Mercer St & Greene St in Manhattan
Apple SOHO Store

Spencer will share how he created the "What is Christmas?" music video, a single by Nadia Ackerman and Harvey Jones. You'll meet a professor from M.I.T. Bring your handkerchief you may even shed a tear.

 
 
 
 
 
 

What Is Christmas? Written By Nadia Ackerman and Harvey Jones
Original drawings by Nadia Ackerman http://www.nadiaackerman.com
Stop animation music video by Spencer Gordon

See you on December 17th at 6pm!!!!

More info about the Apple SOHO Store event.

Apple Retail Store - SoHo.

Monday, December 10, 2012

Creating Stop Motion Animation Video with Aperture | Apple SOHO Store Dec. 17th at 6pm



Creating Stop Motion Animation with Aperture

Apple SOHO Store
December 17, 6:00pm

Come see how Spencer Gordon created a stop motion animation music video by Nadia Ackerman using Aperture in less than 19 days.

This presentation promises to be informative, pull on your heartstrings and provide a few chuckles.

More info:

What Is Christmas? - Nadia Ackerman | Spencer Gordon Stop Animation Video.

Wednesday, November 28, 2012

Risa Binder covers Taylor Swift's "RED"



When Risa Binder contacted Spencer to shoot Taylor Swift's single "RED" their goal was to make the music video fun. That's what they did alright. From pillow fights to the elevator schtick behind the couch. "Risa has a bright playful quality making it great to work together. Even the guitarist Oscar Bautista got into the fun with his on camera humor. " says Spencer.

Why did Binder want to cover Taylor Swift's "RED"? Risa states "I wanted to cover her song 'Red' because I've been on the same love roller coaster ride, feeling all the colors she's talking about...especially Red."

Spencer and Risa have worked together before. Making a perfect collaborative team between taking direction and giving direction from both sides of the camera. "I like working with Risa she has creative ideas and is open to taking professional suggestions as well. I am an image solutions specialist taking my client's ideas and bringing it to visual fruition. Many times when Risa and I work on a project I can expand and strengthen her creative idea in a way she did not even imagine." comments Spencer.

The location of the shoot took place at 145 Antiques in Long Island City. A long time client of Gordon's they too have collaborated on many videos. "Jerry and Jim the owners of 145 Antiques have an extensive inventory of exquisite vintage furniture and props. They were so accommodating for Risa's shoot, being conscientious that we were actually recording sound live." Spencer claims.

Binder released her debut album, "Paper Heart," on Warehouse Records in February. The Brooklyn-based musician recorded the set in Nashville with producer Marshall Altman (Ingrid Michaelson, Natasha Bedingfield).

via Risa Binder Covers Taylor Swift's 'Red': Video Premiere - Viral Videos | Billboard.

Monday, October 29, 2012

On My Block Films - Screening Event


Even though we live in a city of over 8 million people, a lot of us don’t even know our neighbors. When you’re not connected to the people living on the other side of the wall, it’s hard to have any sense of belonging within a community. “On My Block” creates an opportunity for neighbors to introduce themselves, work together and create trusting relationships through the collaborative filmmaking process. The films created live on past the festival window as a source for community pride, and as a living map of the world’s most creative city.

OMB encourages novice as well as professional filmmakers to participate. Our goal is to capture a wide spectrum of blocks throughout the five boroughs including those whose residents live in religious centers, senior centers, homeless shelters, coops and even prisons.

Don't miss the OMB Screening on Wednesday, November 14th @ 7PM is at White Wave's John Ryan Theater on 25 Jay Street (entrance on John St.) in DUMBO Brooklyn.

White Wave is located right along the water in DUMBO, Brooklyn. Attendees can take the F Train to the York Street Stop and walk West 3 blocks to John Street where the entrance is. Click here for a map.

White Wave's beautiful hardwood dance studio will be serving as our cozy venue. Beer and Wine will be available by donation and movie concessions (Milk Duds, Goobers, Popcorn, etc...) will also be available for purchase. Dress is casual.

7:00-7:45 Cocktail Hour
7:45-10:00 Screening and Awards Presentation

So mark your calendars and start inviting your neighbors, friends and colleagues for what is sure to be an inspirational and entertaining evening. For more information on White Wave's John Ryan Theater, visit www.whitewavedance.com/category/john-ryan-theater/

Tickets are available now.





Interested in sponsoring the screening to show your community support?

Amazing! Simply contact mary@onmyblockfilms.com